Lifestyle Photography

Lifestyle photography, as it pertains to marketing, refers to images that capture people or products engaged in a seemingly natural environment, one that will appeal to your ideal client. Lifestyle images can include yourself, your staff, models, or actual clients engaging in, interacting with, or simply enjoying your product or service. These types of photos are meant to evoke emotion and connection with your target market.

Especially in small business, and certainly since the explosion of social media, people love to know WHO they are buying from. They love a story, both of the company and the people who are part of it. Below are some galleries from a few of my favorite lifestyle sessions.